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Growth School Advertising

Growth School Advertising

Original price was: ₹999.00.Current price is: ₹99.00.

Vaibhav Sisinty – Founder of Growthschool

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What will you learn in the course?

module 1 – Introduction to brand measures

  • TV Commercial designing
  • The why behind advertising
  • The how behind advertising
  • Unlearn and relearn the advertising mindset from scratch

    • module 2 – Pre-advertising measures

  • Science of advertising – creating a compelling product, packaging, proposition, and communication
  • Jaccard analysis to establish product feature-claimed purchase fit
  • Shopper eye heat map research to choose the right packaging
  • Equity risk research to rule out any risks
  • Animatics research to validate proposition-creative combination

    • module 3 – Post-advertising measures

  • Steps to measure the impact of “effective advertising
  • Salience, Mind Measures, Operational Measures
  • Turn the downtrend and get back to the journey of growth

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    Growth School AdvertisingGrowth School Advertising
    Original price was: ₹999.00.Current price is: ₹99.00.